NWSL Concepts, March–June 2020, updated Feb–Mar 2022

For the National Women's Soccer League, I totally redid some logos, added a few new teams, and attempted new uniforms (though it was sometimes hard to improve on their current looks!)
Hover over/tap on an icon for info and jersey.

Albuquerque

Albuquerque Cranes (updated 2022)
- Logo: Sandhill cranes, which migrate through New Mexico
- Home jersey: ABQ Balloon Fiesta
- Away jersey: New Mexico chiles


Atlanta

Atlanta Beat
- Logo: Based on the original WUSA-era logo, topped w/ Olympic flame, and a record to represent Atlanta's music scene
- Home jersey: Inspired by the city's original name "Terminus," with air traffic for ATL's hub status and rail lines for the city's locomotive history
- Away jersey: 1996 Games Olympic Cauldron design
- Third jersey: Dogwood tree, Coca-Cola bottle


Austin

Austin Limitless (added 2022)
- Logo: Barton Springs salamander endemic to Austin
- Home jersey: Hill Country kit
- Away jersey: Armor of the nine-banded armadillo

Boston

Boston Breakers FC
- Logo: "BB" monogram with breaking wave, clouds, & lighthouse in the original shield shape
- Home jersey: wave pattern in stripes inspired by 2017 primary jersey
- Away jersey: Brick pattern based on the historic buildings on the Women's Heritage Trail
- Fauxback jersey: 2009 fauxback


Carolina

North Carolina Courage (updated 2022)
- Logo: Edited lion to look more like WUSA-era logo, acorn-shaped shield for City of Oaks
- Home jersey: Blueprints of Raleigh inventor Beulah Louise Henry
- Away jersey: Waveforms of songs by NC musician/activist Nina Simone
- Fauxback jersey: 2002 fauxback


Chicago

Chicago Red Stars
- Home jersey: Chicago skyline reflecting in Lake Michigan
- Away jersey: Civic emblem on Chicago Theatre marquee

Cincinnati

Cincinnati Riverhawks (added 2022)
- Logo: Callback to Riverhawks/Ladyhawks brand, in shield based on the tower of the Roebling Bridge
- Home jersey: Cincinnati Music Hall
- Away jersey: Riverboat bannister and smokestacks

Houston

Houston Frontier
(formerly Houston Dash)
- Logo: Train from city seal
- Home jersey: Tequila sunrise chevron pattern
- Away jersey: Challenger mission uniform, image of Resnik Crater

Kansas City (v1)

FC Kansas City
- Logo: Kansas City flag
- Home jersey: The Blue Room sign in the 18th & Vine District, a historic center for jazz
- Away jersey: KC flag, Missouri-Kansas state line (inspired by SKC's home 2014)

Kansas City (v2)

Kansas City Current (added 2022)
- Logo: Updated version of my FC Kansas City concept to work with the Current brand
- Home jersey: inspired by 2022 home jersey and this Reign jersey
- Away jersey: KC barbecue, Missouri-Kansas state line (inspired by SKC's home 2014)

Angel City (v1)

Angel City FC (v1)
- Logo: Angel's harp on a director's clapperboard
- Home jersey: Hollywood Walk of Fame
- Away jersey: LA city flag

Angel City (v2)

Angel City FC (v2, added 2022)
- Logo: Minor tweaks to better align with shield
- Home jersey: Asphalt of LA highways
- Away jersey: Griffith Observatory

Louisville

Louisville Mares FC
- Logo: Fleur-de-lis, horseshoes
- Home jersey: Muhammad Ali Center mosaic pattern in team colors
- Away jersey: Combination of jockey silk designs of the 3 mares to win the Kentucky Derby

Madison

Madison Vanguard
- Logo: Inspired by Georgia O'Keeffe, An easel with a painted Madison flag w/ an MV monogram worked into the legs, on a Capitol Building shape
- Home jersey: Wood violet, Wisconsin's state flower
- Away jersey: Muskellunge fish pattern, as an homage to defunct Muskies baseball team

Nashville

Nashville Platinum (added 2022)
- Logo: Reworked USL-era Nashville SC logo
- Home jersey: Resonator guitar
- Away jersey: Homage to Dolly Parton's Coat of Many Colors (uses public domain florals)

Sky Blue (v1)

Sky Blue FC
- Home jersey: George Washington Bridge connecting NY & NJ
- Away jersey: vintage TV test pattern and Armstrong Tower (first FM radio tower), representing NY & NJ's roles in broadcasting history
- Fauxback jersey: 2011 fauxback


NJ/NY (v2)

NJ/NY Gotham FC (added 2022)
- Home jersey: Statue of Liberty torch bannister
- Away jersey: Border between NJ and NY in the Lincoln Tunnel

Orlando (v1)

Orlando Pride (v1)
- Home jersey: 2019-20 home jersey, rainbow Pride flag, Orlando flag
- Away jersey: Florida Horse Conch, Saturn V rocket

Portland

Portland Thorns
- Home jersey: Rivers of Willamette River basin, thorns
- Away jersey: Old PDX airport carpet pattern

Sacramento

Sacramento Storm
- Logo: Current Sacramento Republic logo, Sacramento Tower Bridge
- Home jersey: map of Capitol Mall, thunderclap
- Away jersey: Camellias (symbol of Sacramento) in a rough map of the Sacramento-American River confluence
- Fauxback jersey: Updated version of current logo, Sacramento flag


San Diego

San Diego Wave (added 2022)
- Home jersey: Based on the crest, sunset over the ocean
- Away jersey: Gaslamp District sign

San José

San José Rays SC (added 2022)
- Logo: Microchip, bat rays of San Francisco Bay, WUS's SJ Cyberrays
- Home jersey: Glitch and circuit-board themed design
- Away jersey: 2001 Cyberrays kit

Seattle (v1)

Seattle Reign
(formerly OL Reign)
- Logo: Previous Reign logo, my Sounders logo redesign
- Home jersey: rain, Washington coastline
- Away jersey: mountains, Western red cedar needles

Seattle (v2)

Olympique Reign (updated 2022)
(formerly OL Reign)
- Logo: Previous Reign logo, Olympique Lyonnaise logo, Mount Olympus
- Home jersey: diagonal rain pattern in plaid, map of Puget Sound, 2014 Reign home jersey
- Away jersey: Pike Place Market sign and floor tiles, Olympic Mountains, 2022 Reign away jersey

St Louis

St Louis Athletica
- Home jersey: Based on the stylized motifs found depicting the Cahokia Woodhenge
- Away jersey: Based on St Louis flag & Missouri bicentennial license plate under Gateway Arch

Toronto

Toronto Lynx SC
- Logo: Update of original logo, with Scarborough Bluffs in the background
- Home jersey: Pattern based on Toronto flag
- Away jersey: Team's original yellow & black colors, pattern based on triple leaves from Ontario's coat of arms

Utah

Utah Royals FC
- Home jersey: Arch from the crest
- Away jersey: topographic map of Utah made of small silhouettes of Utah

Washington

Washington Freedom
(formerly Washington Spirit)
- Logo: WPS-era logo, cherry blossom flower
- Home jersey: Lincoln Memorial frieze, DC flag
- Away jersey: Smithsonian National Museum of African American History and Culture
- Fauxback jersey: 2011 fauxback


WNY Flash

Western New York Flash
- Logo: Script from previous logo, map of NY state, lightning bolt
- Home jersey: Lightning bolt pattern
- Away jersey: Erie Canal, Rochester municipal symbol